Confession: I love the exterior of an envelope almost as much as what’s inside. And as such, I have a small obsession with postage. I knew when planning our wedding invitation suite that I wanted the postage we used to be an extension of our overall aesthetic and personality.
When researching various options online, I found three main types and sources for postage. They vary in customization and functionality for your shipping needs and each option can be used independently or with another type. All in all, the main criteria for selecting your final postage is whether it will cover the cost of shipping.
Option 1: Custom Postage
Companies like Minted offer custom postage in three postage weights: 1oz ($0.55), 2oz ($0.70), and postcard ($0.35). They offer semi-custom options where you can add your initials or other details to an existing design or fully custom options where you can upload your own design or photo. My favorite example of this type is a couple who created a custom stamp of their dog for their invitations. It wasn’t us, though I thought about it.
Option 2: USPS
The USPS is for the couple who wants to stick with the tried-and-true approach. While the postal service has multiple designs to choose from, there is no customization available and you’re at the mercy of what they have in stock at the time of your order. Personally, I like combining this option with vintage postage – I use a Forever stamp to ensure majority of my shipping costs are covered and use vintage stamps to enhance the “look” and cover an extra costs required.
Option 3: Vintage Postage
My personal favorite of the three. Vintage postage is the easiest way to add personality and design to the exterior of your envelopes… but it’s not cheap. Vintage stamps reflect the cost for sending mail at the time that they were produced and may only cover $0.06 or $0.10 of your overall cost – however, most vendors that I’ve found sell these stamps for much more than their face value. A few of my favorite vendors are Love The Postage and Gubba Gumma on Etsy.
If you’re willing to invest a little more in the design, I’d recommend a group of stamps with the same color scheme in common. For our wedding invitations, I stuck with a green/blue scheme and chose stamps to reflect our individual and combined lives. One vintage Florida stamp (for him), vintage Alaska stamp (for me), vintage Washington stamp (for us), and vintage-looking Forever stamp (for USPS). Be sure to check out my post on 5 Things I Learned from DIY Wedding Invites to avoid the same mistakes I made related to invitation wording and shipping.